Research what people are asking
Understand what users ask about your brand & products, uncover citation sources, and track how AI search engines gather and present information.
We're not just a dashboard company.
We help identify high-impact questions
Question Research
Research what users are asking
Identify the highest-impact questions users are asking, and drill into underlying question topics with classification and metrics.
Key Capabilities:
- •Question analysis
- •Impact scoring
- •Topic classification
Topic Analysis
Understand what topics matter most
Analyze what brand or product questions appear in specific topics, and understand topic relationships and user interests.
Key Capabilities:
- •Topic clustering
- •Relevance scoring
- •Interest mapping
Strategic Segmentation
Segment by product, region, persona, and vertical
Understand which audiences and segments search by persona to build personalized strategies that maximize visibility.
Key Capabilities:
- •Audience segmentation
- •Regional analysis
- •Persona targeting
Comprehensive data coverage
Multiple data sources
Pull from search, social, and survey data to surface the best questions
Real-time data
Always up-to-date question metrics and trends
User-specific
Slice by persona, segment or filter for granular insights
Common questions about visibility measurement
What is visibility measurement in an AI-search world?
It's the new SEO scoreboard: how often – and how favorably – AI answers (ChatGPT, Perplexity, Gemini, Copilot) mention your brand. We monitor full answers, citations and sentiment, so you instantly see which topics you already win, where you're invisible and what to fix first.
How does XFunnel collect and normalise data?
We enrich every prompt with signals from nine sources – click-stream trends, Google follow-up & autocomplete, ChatGPT + Perplexity answers, and UGC on Reddit, G2, Capterra and more. Data is de-duped, language-detected and sentiment-scored, then merged into one clean graph – no code needed.
Which KPIs should I care about?
- •Brand Visibility – % of prompts that mention you (top-funnel)
- •Rank Score & Share-of-Voice – position vs. rivals (mid-funnel)
- •Feature Familiarity – depth of product detail (bottom-funnel)
- •Sentiment – tone across all answers
How real-time is it, and can I get alerts?
We hit every LLM several times daily and refresh client-specific prompts multiple times a week – or on demand. Set Slack / email alerts for spikes, sentiment flips or competitor jumps, so you react within hours, not weeks.
What results have customers seen?
Early users who acted on XFunnel's recommendations recorded up to 50% more assisted conversions in six weeks – mostly by turning "runner-up" mentions into clear wins on high-intent prompts.
How is XFunnel different from other tools?
- •Action first – we push changes, not just dashboards.
- •Continuous experiments – find what each AI "likes" and apply it fast.
- •White-glove onboarding – strategies, models and reports tailored to your niche.
Start researching your AI search visibility
Discover how your brand appears in AI search results